Toyota Motor Corp. is the world''s leading auto maker, surpassing such heavyweights like Ford and Volkswagen. Toyota''s business approach is easily understandable – manufacturing affordable cars for those who simply need means of transportation and producing luxury vehicles that would symbolize the excellence of company''s engineering. Corporation appeals to both - the ordinary man driving a Corona and a business executive at the back seat of a Lexus LS. With income measurable in hundreds of millions of dollars and a distinct, principled way of conducting business, Toyota is a true example of corporate success. If you want to know everything about Japan''s most notable industrial brand, its history, development and key figures – read this book.