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Two different perspectives on Turkey's International Image


Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
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  • Product Description

The study is consist of three parts: In the first part, health care tourism is comprehended in an analytical dimensions with all its fragments and another division as one of the predominant condition of health care tourism for expansion to global region image management has been included. In the second part of the study; e-marketing process is discussed, which has become important in health destinations. E-marketing process differs from traditional marketing process. The main reason for this is that marketing activities are done in electronic environment, and the environment is dynamic and is changing rapidly. In the third part;In the dialogue training between Turkey-Greece, the determination of the communication and art campaigns as a focus point would make the molding process of public opinion an accelerator. The statement “Dialogue Training in Turkey-Greece Relations” aims to make both countries’ communications strengthen and establish art models as well as creating authentic projects.

Product Specifications
SKU :COC79007
AuthorAhsen Armağan and Tuba Gültekin
Number of Pages124
Publishing Year2014-02-09T00:00:00.000
Edition1 st
Book TypeMedia studies
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-10-08 00:00:00
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