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Unfolding Ambivalence

 

Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
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  • Product Description
 

In the last two decades, ambivalence has emerged as one of the primary concerns of attitude researchers. The acknowledgement that individuals may simultaneously evaluate an attitude object as both positive and negative has challenged a number of the status quos of the attitude literature. This monograph utilises unfolding psychometric models to investigate the implications of ambivalence for the conceptualisation and measurement of attitudes.

Product Specifications
SKU :COC22976
AuthorJoshua McGrane
LanguageEnglish
BindingPaperback
Number of Pages228
Publishing Year2/23/2010
ISBN978-3838347868
Edition1 st
Book TypePsychology
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-07-28 00:00:00
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