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Using Qualitative Action Research to Effect Change

 

Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
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  • Product Description
 

This work employs qualitative action research to increase the student’s enrolment. This research extensively uses the principles of marketing psychology throughout the process of achieving the primary objective of increasing the student’s enrolment and also tries to bring the kind of change in the culture of the department in order to retain the students. This work documents the entire process of achieving the set goals and narrates through a stage by stage approach. It presents on record how the department was able to attract incredibly higher number students to enroll in the course by meticulous planning and execution of change strategies in the department of psychology.

Product Specifications
SKU :COC59636
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
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