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Ways of Press Promotion


Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
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  • Product Description

The book presents different ways of press promotion. Author gives her own Polish examples but also introduces methods used by foreign publishers. She also discusses stratiegies and advertising campaigns of publishers. The conclusions made by the publication may cause some reflection on press promotion and its results. The book is ideal for those who wish to learn about ways of press promotion and press advertising media market in Poland.

Product Specifications
SKU :COC15164
AuthorJoanna Mikosz
Number of Pages80
Publishing Year2012-06-07T00:00:00.000
Edition1 st
Book TypeSales & marketing
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-07-27 00:00:00
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